← All of the programme
Expert session
Founder-led sales without a sales team
How to keep a sales pipeline moving when you are also the product lead, the delivery team and the finance department.

About this session
The session
Arjun has closed every customer his company has signed so far. No sales hire, no outbound agency. This session is a working look at how he keeps a pipeline moving in three hours a week.
What we'll cover
The weekly review. The one spreadsheet, the three columns that matter and what he deletes.
Follow-up without chasing. Messages that move a conversation forward instead of asking if someone saw your email.
Saying no early. The two questions that rule out a bad-fit customer in the first call.
Format
Forty minutes from Arjun, then twenty minutes of open questions. Members can submit questions in advance when they reserve a seat.
Recording
Expert sessions are recorded and added to the member library within two days.
The details
When
14:00 GMT, online, 60 minutes
Room
30 seats
Host
Arjun Mehta
Founder, B2B software
Best for
Founders of small teams who still do most of the selling
You leave with
A weekly sales routine that fits in three hours
Members reserve seats from the member hub. New here? Apply first and we'll hold a place while we review.